THE LUME Is Bringing Legendary Artist Van Gogh Back To Life!

Van Gogh Alive will be opening on September 1st! 


Good old Vincent Van Gogh would be 168 years old right now. But he’s coming back to life to ignite all your senses through THE LUME Melbourne.

Tickets are up for grabs from this Thursday ahead of the official launch on September 1! This is an absolutely epic adventure into art with Australia’s and the Southern Hemisphere’s first permanent, fully immersive digital gallery.

I’ll be honest, I’m not a fein for your traditional art gallery but this is something I’m frothing for. Because Van Gogh Alive makes every surface an animated canvas: floors, walls and guests alike through curated tastes, aromas and a choreographed soundtrack that makes this a multi dimension, 360-degree experience.

A next level trip!

It kind of sounds like a petrol head obsessed car review, but the numbers are actually impressive. 150 State of the Art Projectors, erecting moving images 4 storeys tall cover every surface of the 3,000 square metre facility at the Melbourne Convention and Exhibition Centre.

Explore, play, dance and marvel while you wine and dine (it makes everything better) in the heart of the gallery.

This is an absolute trip and a half, transcending space and time whilst accompanying the Dutch master on a multi-sensory tour of the Netherlands, Paris, Arles, Saint Rémy and Auvers-sur-Oise. Even better when we can’t actually jump on a plane anytime soon.

Van Gogh will be at THE LUME Melbourne for a limited time only. BUT development is already underway on the next incredible immersive experience to follow after Vincent and we can’t wait to see what’s next. I will now become a bonafide art connoisseur with galleries like this bad boy!

Make sure you snap up your tix quickly here when they go on sale from June 3rd!

Photo Credit: THE LUME Melbourne

From $ 44 / person


  • Fragrances legit designed to evoke the setting of the paintings!
  • Linger wherever you bloody please!
  • This will be the home for a new way to enjoy art for a long time to come.
Book Now!

When & Where


1, Convention Centre Place, South Wharf, Victoria, 3006, Australia


monday 10:00 am - 9:00 pm

tuesday 10:00 am - 9:00 pm

wednesday 10:00 am - 9:00 pm

thursday 10:00 am - 9:00 pm

friday 10:00 am - 10:00 pm

saturday 9:00 am - 10:00 pm

sunday 9:00 am - 9:00 pm

other days are closed

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